The entertainment and music industry brings in billions of dollars every year, and Desiree Perez is a woman who has set herself apart in a male dominated field. As a producer and talent manager she has helped many big names in the music industry to find success and earn big money. Shawn “Jay-Z” Carter has trusted her implicitly over the years to help him manage his business interests and grow his fortune, and many give her credit for making him the business leader he is now.The well-known names Desiree Perez has helped to make money is endless, and one of them is Rihanna; who she helped to get a $25 million Samsung deal.
She is said to be among the people that Rihanna trusts the most, and as Rihanna gets even more popular, Des will most likely be by her side. When Roc Nation and Live Nation’s deal was set to expire, it was Des that negotiated a renewal of the agreement. For many years, the success and monetary growth of the fortunes of many stars has happened thanks to Des Perez. Many say she is the woman behind the scenes who does the hard work that most people won’t.Desiree Perez, also known as Des Perez for short, is a ROC Nation executive who is best known for having close ties to Jay Z.
Also known for running SC Enterprises, Des is great at working with numbers and is known to be a ruthless negotiator. She was a big part of the reason behind the success of the Samsung deal for Rihanna.As a member of the Hova Circle of Influence, Desiree Perez joins Ty Ty Smith, Chaka Pilgrim, Jay Brown, and others in the task of running Roc Nation. It is her skills that have maximized the profits of many other musical figures. While some know her by name, many others know her simply as the tough, shrewd, and confident negotiator and business woman who ensures that their fortunes are well kept and growing.